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Swingman 24 is synonymous with baseball excellence and the number 24, but represents so much more to so many people. Junior is known by all as the player who gave everything he had, 22 years in the MLB, 13-Time All-Star, 10 Golden Glove Awards, 630 home runs and a 2016 inductee into the baseball Hall of Fame. Junior's Swingman brand is known globally, from a dedicated building on Nike's campus to one of Sony's top selling sports games ever, "The Show 17". Junior represents the  exciting, modern culture of baseball and he has always exemplified the meaning of hard work, playing clean, persistence, teamwork, and playing the game he loved with an infectious passion and spirit. Junior brought excitement back to the game, which had often felt tired, lackluster and homogeneous. He got young people hyped about the game of baseball and is a beacon of change for generations of youngsters who aspire to excel at the game. 


S24 Performance raises the bar of athletic training through our proprietary, multi-faceted system. We provide an integral solution, encompassing both physical performance and mental skills, serving as a developmental system for athletes who wish to maximize their respective skills. Our S24 technology can be applied to Baseball, Softball, Basketball, Football, Running, Soccer, Tennis, Golf, and Cross Training.

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Swingman Cares works to improve the lives of people in underserved communities by creating support and widespread awareness of mental health and wellness in sports with the support of numerous corporate sponsors. S24 Labs, in partnership with the Boys and Girls Club, is launching our mental performance coaching program for youth baseball, softball, and basketball.

S24 Labs & We Run the Game Logos (dragge


Through an exclusive sports marketing partnership with Nike, our partner Swingman 24 has developed an exciting new line of apparel and merchandise, We Run the Game.  This line is available exclusively online and in our S24 Labs Pro Shop.

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S24 Labs & We Run the Game Logos (dragge
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